To build a great team, leverage the power of a movement [Download PDF version]: Li #187 Motivate People to Greatness GREAT ORGANIZATIONS RESEMBLE a movement rather than its shiny-but-anemic cousin, the common program. Movements increase in power over time as intrinsically-motivated people join them in pursuit of a meaningful vision, accomplishment, or ideal. People by and large do not understand the difference between a movement and a program (see side-by-side chart below). A